Terms of use

Last updated 15 November 2026

Keyfisher is free to start. A monthly subscription, which renews until you cancel it, opens the later boxes. Apple takes the payment and handles refunds.

1. Who we are

Keyfisher is made and provided by Dave Holliday (“we”, “us”).

Email: rolo@keyfisher.com

2. These terms

These terms are the agreement between you and us for the Keyfisher app for iPhone and iPad (“the app”) and the website at keyfisher.com. By downloading or using the app you accept them. If you do not agree, please do not use the app.

If you are under 18, you need a parent or guardian’s permission to use the app and to buy anything in it.

3. Your licence

The app is licensed to you, not sold. We give you a personal, non-transferable, non-exclusive licence to use it for your own enjoyment on any Apple device that you own or control, as allowed by the Usage Rules in Apple’s Media Services Terms and Conditions.

You must not:

• copy, sell, rent or redistribute the app or any part of it;
• decompile or reverse-engineer it, except where the law says you may;
• use it to break the law or to interfere with anyone else’s use of it.

4. Free boxes and the subscription

The first few boxes are free. Opening the boxes after them needs a Keyfisher subscription. The app shows which boxes are free before you are asked to pay for anything.

• Length and price. The subscription runs for one month at a time. The price is shown in the app, in your local currency, before you confirm.
• Payment. Payment is charged to your Apple Account when you confirm the purchase.
• Renewal. The subscription renews automatically each month, at the price then in force, unless you cancel at least 24 hours before the end of the current period. Your account is charged for the renewal within the 24 hours before that period ends.
• Cancelling. You can cancel at any time in the Settings app on your device: tap your name, then Subscriptions, then Keyfisher. Cancelling stops future renewals; you keep access until the end of the period you have paid for. Deleting the app does not cancel the subscription.
• Price changes. If the price changes, Apple will tell you beforehand and, where the law requires it, ask for your agreement.

5. Hint packs

Hint packs are one-off purchases. Each hint is used up when you spend it. Hints are stored on your device with your progress, so they are lost if you delete the app, and they do not move to a new phone unless you restore it from a backup. “Restore purchases” brings back a subscription, not hints you have bought.

6. Refunds and your right to cancel

All purchases are made through Apple’s App Store, and Apple handles refunds. To ask for one, go to reportaproblem.apple.com. If you live in the UK or the European Union you may have a legal right to cancel a purchase within 14 days; Apple explains how that right applies in its terms.

If something you bought does not work as described, email us and we will do our best to put it right. Nothing in these terms reduces the rights the law gives you as a consumer.

7. Changes to the app

We may add, change or retire boxes and features, and we may change which boxes are free. We may update the app to fix problems or keep it working with new versions of iOS. If we ever stop offering the app, we will stop selling the subscription first, so that no one is charged for a period in which it is unavailable.

8. Ownership

The app, the Keyfisher name and logo, Rolo, the box designs, artwork and code belong to us or to those who license them to us. These terms give you no rights in them beyond the licence in section 3.

9. Our responsibility to you

We provide the app with reasonable care and skill, but we cannot promise it will always be available or free of faults.

We do not exclude or limit our liability where it would be unlawful to do so. That includes liability for death or personal injury caused by our negligence, for fraud, and for breach of your legal rights as a consumer, including the right to digital content that is of satisfactory quality and as described.

Otherwise, we are responsible only for loss or damage that is a foreseeable result of our breaking these terms or failing to use reasonable care. The app is for personal use, and we are not liable for business losses such as lost profit or lost opportunity.

10. Apple

Because you download the app from the App Store, Apple requires us to make the following clear.

• These terms are between you and us, not Apple. We, not Apple, are responsible for the app and its content.
• Apple has no obligation to provide maintenance or support for the app. For support, contact us.
• If the app fails to meet any warranty that applies to it, you may tell Apple, and Apple will refund the price you paid for it, if any. As far as the law allows, Apple has no other warranty obligation for the app.
• We, not Apple, are responsible for dealing with any claim you or anyone else has about the app, including product liability claims, claims that the app does not meet a legal requirement, and claims under consumer protection or privacy law.
• If someone claims the app infringes their intellectual property rights, we, not Apple, are responsible for investigating, defending and settling that claim.
• You confirm that you are not in a country under a US Government embargo or designated by the US Government as a “terrorist supporting” country, and that you are not on any US Government list of prohibited or restricted parties.
• You must keep to any third-party terms that apply when you use the app, such as your mobile data agreement.
• Apple and its subsidiaries are third-party beneficiaries of these terms and, once you accept them, may enforce them against you.

11. Ending these terms

You can stop using the app at any time by deleting it; remember to cancel any subscription separately. We may end your licence if you seriously break these terms.

12. Changes to these terms

We may update these terms, for example when the app gains new features or the law changes. We will post the new version here and change the date at the top. If a change is significant, we will tell you in the app before it takes effect.

13. Law and disputes

These terms are governed by the law of England and Wales. If you are a consumer, you also keep the protection of the mandatory laws of the country you live in, and you may bring a claim in the courts of that country or, in the UK, the courts of the nation where you live.

If any part of these terms is found to be unenforceable, the rest still applies.

14. Contact

Questions about these terms: rolo@keyfisher.com, or write to the address in section 1. Our privacy policy explains what happens to your information.